FreshDirect has always supported the growth of independent, emerging, and local brands. We are committed to using our platform to give visibility and recognition to the creators and makers of quality goods. This includes investing in BIPOC-led businesses that not only create exciting products but also drive positive social and economic change. It’s one of our core values to promote and celebrate these leaders.
For Black History Month, we’re spotlighting Black-owned and led businesses available on FreshDirect. Food is part of the heritage that the occasion honors, and these businesses build on that legacy while striving for a sustainable, inclusive, and just future. They exemplify innovation, goodwill, and a commitment to deliciousness. We’re honored to have them as part of the FreshDirect family.
A Dozen Cousins’ ready-to-heat beans bring globally inspired flavors to your meals. Founded by Ibraheem Basir, the company is committed to combating food insecurity and improving access to healthy foods in underserved communities.
Beatrice Dixon founded The Honey Pot to provide plant-based feminine care products. The brand offers a range of chemical-free alternatives designed to promote women’s health and wellness.
Founded by Denise Woodard, Partake Cookies are vegan, gluten-free, and allergen-friendly snacks made with simple, wholesome ingredients. Denise also mentors future leaders in the food industry.
Pipcorn, founded by Jeff and Jen Martin, is a certified B Corp focused on sustainability. The company produces innovative snacks inspired by a family health discovery.
Yolélé promotes African fonio, a nutritious ancient grain. The company’s mission supports small farming communities, regenerative agriculture, and biodiversity.
Snowdance Farm is nestled at the southern end of New York’s Catskill Mountains. Along with other animals, there the Jaffe family raises heritage poultry without antibiotics. We love the luxurious, meaty taste of Snowdance chicken—it truly is on another level.